Time is money. We could help you save both!

If you decide to do a mailing campaign of 5,000 pieces.*

You could do it yourself:

• Spend time researching what you will need for your piece
  (a designer, a printer, where to buy materials, what materials to buy, etc.).
• Print labels on your computer.
• Apply all labels to the mailing pieces.
• Apply all stamps as well (and pay 44 cents per piece).
• Spend time going to the post office to process the mail.

Total Expenditure: $2,200 on postage (stamps) + labor cost+ Labels + Ink + Time

Or you could let us do it:

• You'll save some headaches.
• We'll even print and mail your pieces.
• We'll process the mailing list to ensure higher response from clients.
• We'll print addresses and bar code on all the pieces to expedite the mailing.
• We'll sort the mail to obtain significant savings on postage.
• We'll package the mail and deliver it to the post office.

Expenditure: $600 (approx. 12 cents per piece) for our job: address validation, sorting, inkjet addressing, barcoding, and delivery to the post office plus postage $1,250 (approx. 25 cents or less per piece). Total Expenditures: $1,850

* A minimum of 2,000 pieces is required to maximize savings.

Look Professional

A successful mail campaign starts with a good design and a professional look. It is important to catch the attention of your clients specially among the stack of mail they receive every day.

The key to get your client's attention is letting them know you are professional. Show your clients they are important.

Have an attractive design they can easily read and would be pleased to keep. Inkjet addresses make you look professional as opposed to handwritten addresses. Using stamps is perfect, until you get tired of doing so many and start applying them crooked. They are ideal for small amount of mail, but not so much for a complete mail campaign.

Show your clients they are important by letting us carefully prepare a mail piece that looks good, clean, and attractive.

Expand your Business

Through a mailing campaign you can expand your business by attracting new clients. According to the Direct Marketing Association, for every $1 invested in your mailing campaign, $10 is returned to your business.

Since you are looking for new clients, we will provide mailing lists appropriate for your business in terms of demographics.

Sometimes the purpose of your mailing campaign is to keep your regular customers. Maintain them informed of special offers and remind them you are there for them. Convince your current customers to buy more of your products or services and remind them of your commitment to them. Your satisfied costumers could even spread the word for you.

We make sure your letter arrive at their destination.

Regardless of using mailing lists, you are prone to encounter errors in the addresses that will prevent your piece to be delivered. You would not want to spend money on letters that will be returned to you.

We will process your list:

• Address Correction: we will reduce the number of undeliverable mail pieces through CASS Certification and the NCOA (see below).
• Elimination of Duplicates: we will save you postage by avoiding the repetition of your mailer to the same customers by mistake.
• Deceased Verification: We will verify the addresses with USPS records to avoid forwarding mail to people who have been reported as deceased.
• CASS Certification: your addresses are verified against the United States Postal System (USPS) National Database. This ensures that every address on your mailing list is deliverable.
• NCOA (National Change of Address): we will verify your mailing lists with correct addresses using records filed with the US Postal Service by customers who want their mail forwarded to their new address.

*An extra charge is applied for certain special services.

Common Types of Mailers

Postcards
These are popular since they can get immediate attention if they are well designed and prepared.

Letters
These come in envelopes and are popular since they are more personal. Customers like privacy and envelopes can be an advantage since several flyers or letters can be inserted in the same envelope. These offer a lot of room for information.

Brochures/Flyers (self-mailers)
Single sheets of paper folded and tabbed can be a great idea for a casual piece with enough room to give all necessary information for your customers and enough room to have an attractive design on the outside to stimulate your customers to look carefully at your piece.

 

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